Delhi, Jan 02: Delhi experienced a significant surge in liquor sales on New Year’s Eve, with a remarkable 18% increase compared to the same date in 2022, totaling a record sale of 24 lakh bottles. Throughout December 2023, daily sales consistently exceeded 10 lakhs.
The highest single-day sales for December 2023 were on December 31, surpassing the previous year’s figures. Data reports indicate that on December 31, 2023, 24,00,726 (24 lakh) liquor bottles were sold, while December 31, 2022, witnessed a sale of 20,30,664 (20 lakh) bottles, marking the highest sales for that month.
The second-highest sales in December 2023 occurred on Christmas Eve, with 19,42,717 (19 lakh) bottles sold, reflecting robust demand during the festive season. In comparison, 2022 saw 14,69,357 (14 lakh) bottles sold on the same day.
According to official data from the Excise department, Delhi witnessed substantial growth in December 2023, with a total of 4,97,80,240 (4.97 crore) bottles sold through 635 vends. This marked a significant increase from the 3,99,60,509 (3.99 crore) bottles sold in December 2022 through 520 shops.
Additionally, the data revealed that on December 30, 2023, a total of 17,79,379 (17.79 lakh) liquor bottles were sold, indicating sustained demand and an increase from the 14,66,353 (14.66 lakh) bottles sold on the same day in 2022.
The lowest sales in 2023 were recorded on December 5, with 12,84,222 (12.84 lakh) bottles sold, as opposed to 13,81,531 (13.81 lakh) bottles sold on the same day last year. However, this year’s figures surpassed the lowest sales recorded on December 4, 2022, with 9,03,835 (9.03 lakh) bottles sold.
